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Mintel Offers China Report Series

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By: TOM BRANNA

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CHINA: An in-depth report examining Chinese consumer behavior is available from Mintel. The report titles will run every month throughout the year, each focusing on a separate CPG, foodservice, retail and lifestyle sector and will be the only reports on the Chinese market available globally that combine both primary consumer research and detailed market analysis and data. The launch, following Mintel’s acquisition of Access Asia at the end of 2011, will enable Mintel to build on its extensive m...

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